Matthias Schwoerer

(Brand) Marketing Manager
Marketing
Düsseldorf

Matthias Schwoerer - (Brand) Marketing Manager.

Goal-oriented, creative, and motivated senior professional with profound experience in the fields of marketing as well as brand and project management coupled with a team- and dialogue-oriented project management style. Offering in-depth knowledge of managing integrated marketing processes for global marketing campaigns. In possession of excellent skills in strategic planning and global media planning for brand campaigns. Quality-oriented team player with great attention to detail, self-initiative, and a high level of flexibility.

Most recently, he was employed as a Marketing Manager for Global Marketing & Content House at BIRKENSTOCK. Among other things, he was responsible for the planning, coordinating, and implementing global marketing concepts and campaigns, including omnichannel implementation, and for developing seasonal marketing packages, including content creation. With partial responsibility for the marketing budget and global media planning of the campaigns, he closely cooperated with media agencies as well as subsidiaries and distributors.

As Brand Marketing Manager for Global Marketing at ESPRIT, he managed integrated marketing processes for global brand campaigns as well as planned and coordinated global designer cooperation regarding the development and implementation of marketing and sales measures. Moreover, he oversaw the project management of all brand marketing activities.

Matthias Schwoerer started his career working on a variety of brand marketing and marketing communications activities and projects as Account Manager at Proximity Germany (2006), Account Executive at FREY.G2 (2004-2006) and Project Manager at SCHILLER BRAND COMPANY (2002-2004).

Languages: English