Erwin Lorenz

Creative Director
Creative Direction
Hamburg

Born in Kazakhstan and raised in East Germany, I was grew up in a pretty grey environment. So, I started to color it with graffiti, which is still a huge passion of mine today. After qualifying as a graphic designer and then studying Visual Communication at Bauhaus University Weimar, I set a goal for myself to do anything but grey & boring communication.

In my 10 years as an art director, I have worked primarily for automotive and food clients at international networks and independent agencies. I have created integrated, digital and big PR campaigns that have won over 50 national and international awards.

Currently, I am working as a Creative Director at Serviceplan in Hamburg. Fun or not so fun fact depending on how you look at it: My name is rather old-fashioned by German standards. So, if you google me, don’t be surprised to find my picture next to dozens of obituaries. I had nothing to do with it. Promise.

Languages: English

GoSee Profile: GoSee.News/erwinlorenz